From an education in Clinical Psychology, Nenad’s carrier has evolved from marketing research, through account planning, into management, to his current position of Managing Partner.
Throughout his 19 years of professional experience, he has worked for multinational networks such as Saatchi & Saatchi, Bates and Zenith. At the moment, he is in charge of the biggest and most awarded advertising agency in Bulgaria, New Moment New Ideas Company, recently affiliated to Y&R Brands. His experience includes work for clients such as Toyota, Danone, InBev, Sony, P&G, Bulgarian Telecommunication Company, and many others.
Under his management, the agency has been 5 times Agency of the year in Bulgaria (Advertising Agency Asociation Bulgaria), Agency of the Year 2009 (Y&R festival for CEE), and has won many awards and shortlist distinctions at the Golden Drum, Epica, Effie and ICAC – The CUP competitions.